When you use search engines like Google, Bing, or Yahoo, the first article that pops up after your search has a strong SEO. Usually, people don’t scroll very far from the first page on your google search and this is why having a strong SEO is important.

Therefore, having your firm’s information come up first is essential.  Especially for attorneys, because there could be a wide variety around your location.

So, how can Assorted Design get your law firm to the top of the page?

How SEO helps your Law Firm

Did you know that 96% of people use the internet to find an attorney? That’s why SEO is dominant on the Internet. There’s more to SEO than you think including:

1. Established Market Position: The higher you rank in search engines the more established your firm is or can be.
2. Targeted Traffic: your audience will ultimately grow when you use SEO. When you’re the first to come up, you will have a strong audience clicking on your firm.
3. Influx in Prospective Clients: You will begin to see a diverse group of people contacting you.
4. Higher ROI: The ROI for SEO is much higher than other marketing strategies available.

These are just a few reasons why SEO is crucial for marketing your brand.

How to Improve Your Law Firm’s SEO

Now that you know the benefits of SEO, it’s time to get started. Some of the few ways you can improve your firm SEO is by:

• Picking the right keywords
• Getting more reviews
• Avoid potent law jargon
• Correctly Optimize Meta Descriptions
• Increase Visual Appeal
• Think Local
• Be consistent with content

Great for you, Assorted Design can help your law firm get to the marketing top. We specialize in SEO content and can ensure your visits to your website increase.

If you are interested in improving your website’s SEO for attorneys, contact Assorted Design.

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Well, ADA stands for Americans with Disabilities Act. The ADA is a civil rights law that prohibits discrimination based on disability. With the increase of internet use, it’s crucial that the web is accessible to everyone.

According to Accessible, 98% of websites are inaccessible and 25% of websites sued more than once.

What are some of the common problems in website accessibility?

1. Images without Text

It may be easy for you to look at an image online and understand what is happening in the photo, however, blind people or people with low vision are unable to see it. This can affect their ability to read a computer display. They often use different technologies so they can access the information displayed on a webpage, this is why you have to add a text equivalent to each image on your website.

2. Documents are not posted in an Accessible format

It’s common to use a PDF format, yet unfortunately, PDFs are unable to be read or seen when someone is using a screen reader. So, if you are posting a document, make sure to have multiple ways of accessing it beyond just a PDF format.

3. Colors and Font Sizes

Make sure that your website can be easy to manipulate with color and font settings in the browser, for people with disabilities. Some websites are unable to change for people with low vision. It may be time to double-check that your website can be used by everyone.

4. Videos and Multimedia

Photos are common use on the internet, but so are videos. Many government entities use their websites to post training videos or videos to inform people. For people with hearing disabilities, this can be impossible to use. To make them useful for everyone, add a visual and audio transcript.

It may seem surprising, but many users don’t consider that not everyone has the same ability to read or hear everything they see on the internet. To make sure you’re reaching the entire audience, following these steps can help you be ADA compliant.

Assorted Design can help establish an ADA-compliant website as well as making it easy to use and stylish.

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